Depends whether you prefer Ancient or Modern.......
Of course if you were a simpleton lard-ar$ed gun-toting redneck with a pick up truck, one-eyed dog and a jingoistic view of everything made in the US, you'd just say 'Boeing' because they're made by 'good ol' boys, not they goddam Frenchies'....... But leaving politics aside:
Yes, some Boeing a/c are design icons...707, 747 in particular. And, whilst they might be a tad quicker, how significant is that really today?
It's the future which is most interesting. Sonicruiser is sadly dead and the Dreamliner is very adventurous with its use of composite construction. But does it really do anything which the A330 doesn't already? And Boeing have nothing to compete with A380...
On the military side, the KC-767A scandal is going to hurt Boeing a lot. That's a story which is going to run and run
But Boeing or Airbus better to fly? That's a much more difficult question to ask than which is the better for an airline to operate and is a bit like asking whether you prefer Chevrolet or Mercedes to drive. Each to his own taste....