Agree with what has been said in previous posts as regards to the safety culture or lack of it.
It goes a little further than the man at the top. I blame the UK authorities for allowing them to operate (remember they are a UK based carrier) from the UK on a flag of convenience registration.
This goes back many years to the Trade winds days and beyond. The foreign registered carries can and do, easy under cut any UK registered operator.
Until the Uk registered operators get together and pressure the authorities, to stop this double standards system, it will continue. The operator in question are not the only ones. There is at least one other.