Interesting letter in todays Times from GEOFFREY C. LLOYD,
Research Fellow, University of Wales.
In early 1997, I carried out PhD research into staff/management attitudes in 34 UK companies, including British Airways. I sent the results to the then Chief Executive, Bob Ayling, but heard nothing further.
I quote from my research findings at BA:
The figure that should cause the most concern is the 87 per cent of the workforce that considered that management had not earned their loyalty. This was the highest figure shown from any of the 34 FT 100 companies that took part in the survey. A further 70 per cent did not believe management practised its stated values.
It appears that the airline is still failing its shareholders, customers and its greatest asset, its staff, and will continue to to do so until management accepts that it must engage with staff at all levels in all aspects of the business.
If an outsider could see the problems within BA 7 years ago, begs the question what the Board have been doing in the meantime.