I think the real gain on the membership would be at the drive-in gate, as i would expect most intersted pilots to already be members!
It seems like a great marketing opportunity to me.
But, hey, we're getting all negative here again. My post was meant as praise for an event that I enjoyed, with a couple of minor points tacked on the bottom.
I think most things are being done well and the rally as a whole was a damn good advert for the PFA.
Hopefully thats the majority view.