Its a beat up plain and simple.
Time for sleepy old Oz to wake up and get with the real world.
In Dubai its 45 minutes and you have to be checked in before that time or you get bounced.
You turn up at the gate on time or your bags get offloaded.
Only have to do it once and I would suggest that the pax will never be late again.
Mind you, a proper airline would give you the next available seat if it wanted to keep your business.
I agree with Amos regarding the muppets that hold up the queue f***ing around whilst boarding.
Pax going to the wrong airport...yeah right