Envision a world where there are no private driver licenses. In fact, there are no private cars. The only vehicular means of personal transportation are by taxicab and mass transit. There are only commercial licenses. Everybody must be chauffeured. The passenger cannot be the driver and the driver cannot be the passenger.
Mass transit entails one driver conveying a lager numbers of people, between set locations. The taxicabs entail one driver conveying one or a few people, between an unlimited number of locations.
In this hypothetical world; the means, the volume and the cost of transportation would be very different from that which exists in the current world.
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This hypothetical world is not hypothetical. It exists right now. It exists above our heads, and the vehicles are called airplanes and helicopters. The airplane is analogous to mass transport and the helicopter is analogous to the taxicab.
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IMHO, the only means for the rotorcraft industry to reverse the current trend and proliferate is for it to produce a craft that is extremely easy to fly. A craft where the passenger can be the driver.