Whilst i don't support the self aggrandisement associated with the idea that he has invented this concept - which he clearly has not...
It's actually a really good training video (if you discount the name-dropping nonsense) and when i used it in a CRM course last year i got a lot of "oooh - i'd not thought of it that way before".
The theory is not B/S - The suggestion that the V-foundation has suddenly come up with it as the saviours of the helicopter industry is B/S of the highest order.
I'll keep using the video though.