Mr O'Leary should look to clean up his own act first. Ryanair are the champion exponents of the "no such thing as a free lunch" principle.
Whenever they advertise a free/low cost deal there is usually some catch. "Fly to Paris from Dublin for 9 quid" but only if you get the ONE seat per aeroplane available at that price! etc. etc.
This is why they have their own seats at the Advertising Standards Agency - they are always being called in to exp`lain themselves (there are more complaints about their advertising than for any other airline).
Say no more