Having no business acumen, my opinion of the concept as a business model is of no value.
But I am curious to know what the target demographic is for the pilots who'll be crewing the manned versions of the VTOL devices. And what will the training involve...rotor wing, fixed wing, vectored thrust ratings ?
Or will there be so few required that crew requirements aren't a factor ? And will the position appeal to prospective pilots aspiring to something bigger down the road ?
Eviation's Alice looks pretty much like a conventional airplane so that appears self-explanatory re to pilot ratings.
UAL's EVTOL plans will require a bunch of pilots if it goes as planned:
"Archer's
initial aircraft will require a pilot."
https://arstechnica.com/cars/2023/03...rting-in-2025/