PPRuNe Forums - View Single Post - Norse Atlantic Airways
View Single Post
Old 14th Nov 2023, 08:10
  #12 (permalink)  
ATNotts
 
Join Date: Oct 2004
Location: UK
Posts: 3,091
Received 298 Likes on 168 Posts
Originally Posted by ExpectmorePayless
Seabury provided expert marketing and strategic advice for Jet Airways.
They also provided their same expertise with Air Berlin.
These highly experienced American advisors also recommended Monarch Airlines abandon all charter, inclusive tour and long haul activity. They advised the airline should instead become a purely scheduled low cost carrier in a European market already dominated by ultra low cost players.
Needless to say they were in each case handsomely rewarded for their sound advice.
Based on that track record I wouldn't be overy confident!
ATNotts is offline