Originally Posted by
SWBKCB
Yes - amazing how people can be so negative.
As the marketing saying goes, you sell the sizzle not the sausage - i.e. you gotta show real tangible benefits to somebody who is neither an airport employee nor somebody with special interest in the runway.
Show new routes appearing, and the average person is interested. Show them a strip of asphalt saying "in ye olden days the asphalt only came up to where I'm standing and everything behind where I'm standing was just grass", and the reaction is likely to be "Meh...".