Originally Posted by
Traffic_Is_Er_Was
. It's no longer safe for a corporation (or anyone for that matter) to say they do not, or should not have an opinion. If they do not, then why not, and God help them it they have the wrong one (according to the aforesaid very vocal minority).
I'd argue the reverse. A corporation that unnecessarily gets involved in a finely balanced national debate such as this risks alienating substantial numbers of staff, shareholders and customers. Were they consulted and if not, is such position taking within the remit of the CEO or even the board?
Ironically, I feel that until Qantas focuses on restoring its own tarnished brand image, plastering its "corporate opinion" on the aircraft is probably counter-productive to helping the "Yes" vote anyway.