Shy exactly what i am talking about, there are so many ways to legally to do these style of flights.
Customer can hire a helicopter, if he chooses to ask a PPL to fly it then that is up to him. What happens between the 2 of them is up to them.
I know of a few ppl's who are " employed" as transport mangers who fly the companies helicopter !
As to PT flight what most people on here dont realise, that a single engine helicopter with fare paying pax on board is not allowed to take off vertically, hence lots of companies dont bother with an AOC and elect to do a perfectly legal Net Jets model. The CAA is on a hiding to nothing unless it takes a long hard look at what actually goes on. At least Wingly is out there and can be regulated sensibly !