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Old 11th Jun 2023, 08:28
  #454 (permalink)  
davidjohnson6
 
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If Easyjet are going to fly to Dublin and minimise the risk of an aggressive fare war, I'm thinking an airport where Easyjet has a dominant presence in terms of LCCs, Ryanair has no presence, and airport fees are sufficiently high to make Ryanair think twice about whether they really want to open a new airport station just out of spite while signalling to other expensive airports that Ryanair will actually pay high airport fees if it really has to and destroying Ryanair's negotiating argument in future. Ideally also an airport with strong winter demand and limited spare slot capacity at peak times for new flights in winter to ensure Easyjet get a chance to establish the route without any further competition beyond what already exists. If there is a locally dominant non-LCC airline, it would be preferable if it has a high cost base and is known for charging high fares, giving Easyjet a clear run. It would also be helpful if any leisure demand originating out of Dublin was aimed at holidays rather than VFR, so encouraging sales via easyJet Holidays - again something on which Ryanair cannot compete. Even better if the city was a strong centre for business and finance, making it harder for Ryanair to pick up late booking high fare corporate travellers.

Maybe somewhere like Geneva ? Or, with a lower chance, Munich / Zurich ?

Last edited by davidjohnson6; 11th Jun 2023 at 09:17.
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