since the outgoing chief executive claimed he was not a public figure.
Walk down the street and pick 100 Aussies at random. Ask them to name a CEO of any large company.
He's easily, without competition, the most well known, and as a result, infamous CEO in Australia.
Nobody on the street would know who the CEO of Virgin is. Other big companies like the mining giants? Might take a stab and guess Twiggy @ Fortescue, or is he just an owner? Is Gina the CEO of her company or just the owner? Gerry Harvey at Harvey Norman? Wesfarmers? I genuinely don't have a clue.
He's as well known as the PM. And as liked as the former one.