Originally Posted by
Mr Mac
My own problem now with Jet 2 is that it is no longer an airline, more a holiday company, but with an airline strapped on. The reverse of how it started. It is very hard to book a flight with descent flight times without taking up their hotel option.
Cheers
Mr Mac
“The reverse of how it started”
That’s exactly why J2 have survived…. Without the holiday company J2.com would have been dead years ago ! It’s unlikely they would have made a 7 year birthday, let alone the 20 year anniversary just gone !
The “holiday company” have been the driving force for years now…. It dictates where and when it wants the “airline” to go, and has clearly driven the business to where it is today.
It’s not rocket science…. a package holiday yields a lot more £££ per seat than flight only and as it now occupies the majority of seats on every flight, they have “first dibs” on the seat availability.
Yes, flight only is still hugely important. But there is much more competition in that sector and the yield is minimal.
The clientele are much more fickle too and quite frankly, “loyalty” means bollox.