777p have some smart people and I cant see them just chucking cash into a hole.
Didn't Singapore Airlines do that in 2007?
It sounds like everyone wants Bonza to work. But it seems like everyone here is trying to find
other ways for Bonza to become viable, which is not what they have told us over and over and over, they are wanting to do. The one issue with operating to your plan Deono, is the Bonza commercial director was asked about profitability, she said that they can't operate on other established routes re challenges trying to make profit due competition. She is correct on that front, how much profit did Tiger ever make? Check out the results when they had some stability mid last decade, still didn't make any cash. Was always a dead duck.
The irony is, the Bonza commercial director, cut Tiger's regional routes back in the day, to Rockhampton, Mackay, and Alice Springs when she arrived from Easyjet, and started more city routes.