I agree with others they appear to be making the same mistakes. As a new business it is never a good idea to instantly go after the competition. They should be focusing on routes with no competition and then when they are stronger start picking fights. I would love to know the logic on focusing so much on BHD when Emerald were already setting out their stool there and with the backing of EI.
when it comes to competition surely it would make sense to focus on the routes LM use the 145 on as it’s cramp and not the most efficient. I think most would take the Q400 over one of those as it’s nearly as quick, more space and tickets would be cheaper.