Originally Posted by
WHBM
OK then, but don't schedule beyond your available resources. Which is what has been got wrong. If you don't want to take on and train permanent staff ... don't announce what you can't manage.
The point is that BA, as is well known, got rid of too many staff (or tried to fire and re-hire them on inferior contracts) to begin with. Looks like they underestimated the impact/reaction that strategy would have and are now struggling to recover.
As we have seen over many years at BA, the mantra to cut cost as the expense of almost everything else (except perhaps safety) has driven them to the point where they are taking the kind of measures that we are discussing, and although as you say these things are done with the aim that they enhance "shareholder value", those same shareholders surely can't like that assets are sat on the ground costing money rather then being "sweated" as you claim.