It's not as if KLM lack traffic at all, they still use Embraers to slot sit, they have a large and valuable LHR slot portfolio. They used to have a F70 and a B737 depart within 10 mins of each other at T4. Not interested in using larger aircraft, they hold the frequency high and the gauge low. The Loganair ATR also comes with an IOM govt subsidy attached, so apples and pears comparison vs. Flybe2. With KLM feeding long haul at one end and BA the other, there's no USP for flybe to be at LHR at all. No BA Exec Club, no feed at either end, using a Q400 from a remote stand? Just WHYYYYY?