Originally Posted by
non_state_actor
Doesn't having none of your own metal on Long Haul have a detrimental effect on your all important Frequent Flyer Program? In that you then have to buy seats off other airlines instead of your own. So you are gaining revenue from original ticket sale then giving away points which generate revenue and then given to another company? Wouldn't it give QF a big advantage in this domain?
Depends entirely on how the cost of your seats stacks up against the purchase price from your partner airline. It's a classic "make versus buy" decision. And if you can't operate long haul profitably the true cost of that frequent flyer seat is astronomical. One thing for sure and certain, you're not going to invest capital in a long haul operation just for the frequent flyer program benefits.