There's a hell of a lot of cash behind it.
So what’s the excuse for the cheap ‘clown’ uniforms then? Seems they don’t want to attract, nurture, nor promote professional piloting in this airline - they almost want to ‘belittle’ their flightcrew by making them appear as unprofessional as possible in this bonkers outfit. Not to mention, a total turn-off if you were a youngster considering a career in aviation as a pilot...