Twitter followers: comparison of regional airports
BOH airport twitter followers 3.4.k
EXT airport twitter followers 33k
SOU airport twitter followers 40K
I was surprised to see that BOH only has 3.4k followers. BOH is relentlessly (!) pushing notifications on twitter (and facebook is a similar story) but it seems to be pi**ing into the wind with so few followers - basically no-one sees these posts. EXT does a tweet and 30,000 people know about it.
Perhaps BOH's ageing population is to blame? They aren't on social media? I have no idea.