And if there is no confidence he is exposed,
how many of us, personally, would invest any of our money now, in an airline, especially one that had trouble making a profit in the good times.
Any money made in a sale, goes to Branson with no guarantee it will be invested back in the airline.
With Virgin Galactic being loss making and bills to pay, it smacks of desperation given he turned down Air France’s bid for his share in Virgin Atlantic a few years ago.
Time will tell...