High-flying Hazelton hails Rex resurgence
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By DAMON KITNEY
... This week Rex started a price war with its rivals, offering $39 trips between the two cities, less than the cost of a bus fare.
It sparked the biggest day of fare sales in Rex's history, generating 10 times its normal daily ticket revenues.
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I doubt very much that that '10 times its normal daily ticket revenues' could be true.
Pre-pandemic, pre-jet fleet Rex's daily passenger revenue averaged around $763,000. The notion that they took in $7.6 million in fare sales in one day is very highly unlikely. That would have meant that their jet ops raised something like $6.9 million in fare sales in one day, the equivalent of over 175,000 $39 fares.
Even if you allow for a mix of fare prices, to hit that '10 times its normal daily ticket revenues' number would mean selling about 100,000 fares (50,000 return trips). That's the equivalent of them selling a return trip every 1.7 seconds constantly across a 24 hour period. That just doesn't seem likely.