Cute story, unfortunately in the real world the majority of pilots don’t have the means to live in a small town in Northern Scandinavia, and are more likely to be delivering Amazon parcels from Horley until another opportunity comes up.
Evidently those funding Norse Atlantic don’t believe the business plan is “rubbish”, and the point about other T&Cs is largely irrelevant with Wizz Air and Ryanair offering vastly inferior pay and conditions to even the worst of the old Norwegian contracts. Competition from Norwegian may have been given a reason for attacks on T&Cs in certain airlines (whilst reporting a £2billion profit), but if the pilots chose to swallow it up rather than fight it, that’s up to them.