PPRuNe Forums - View Single Post - Will Boeing Become The Next McDonnell Douglas?
Old 22nd Feb 2021, 02:10
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FlightCosting
 
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In my experience very few aircraft ever meet the brake even point with sales as ongoing R&D and model enhancement keep pushing the breakeven point further out. My experience with Boeing when competing against them in the 1970/80's was that their list price and contract price was often below production cost but they aimed to make up the shortfall over the life of the aircraft by very high pricing of spares.
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