A4,
I hope you don't think that "the City" reacts only to what it reads in the press, and it is there that the survival of MyTravel lies at present. Peter McHugh forecasts profitablility by 2005, I really am struggling to see where he is going to find the money to repay the £1.3bn debt mountain that has built up.
I think spy undersold some of MyTravel's clients. If they have had a great holiday with MyTravel/Airtours in the past, I am sure they will go again, particularly if ABTA continue to show their support, as detailed in the Guardian today
This reassurance was borne out a spokesman from Abta, the Association of British Travel Agents, who said that MyTravel, like all tour operators in Britain, is by law covered financially in the event of it going under.
What a dilemma for staff. They must continue to give the clients the "holiday of a lifetime" whilst wondering where their future lies. The more they do so, the more likely clients will make repeat bookings. Keep up the good work!
