"Virgin Australia's Danielle Keighery takes off for BoQ", so Virgin is about to lose an over-paid position created for a
PR exec who wanted parity with Olivia Wirth back when Livvy was doing marketing and 'customer experience'. This is the sort of nonsense which Bain can and should be cutting through. Danielle Keighery no doubt saw the writing on the wall and jumped before she was pushed. Scurrah is wise to be rid of her too, apparently although JB hired her early on, they ended up massively falling out, not sure if that is a reflection of a similar pattern which played out with John Thomas or if it's because DK saw that JB's days were numbered and wanted to make sure everyone knew she was not part of his 'squad' in order to survive any post-JB cull in case Scurrah did the same as JB when he came on and axed a lot of high-level people. Anyway here is the story.
https://www.afr.com/rear-window/virg...0200826-p55pd4
As Bain prepares to take the keys to Virgin Australia, chief experience officer Danielle Keighery has resigned from the airline to take on the role of chief customer officer at Bank of Queensland.
BoQ’s new chief executive George Frazis – Westpac’s former retail boss – is in the early stages of a corporate transformation and has lured Keighery to the lender.
Keighery was one of John Borghetti’s first hires at Virgin Blue in 2010, and joined from Richard Branson’s Virgin Group. What a decade it’s been, with Borghetti’s expansion and complete (but sadly unprofitable) reimagination of the budget carrier, a capacity war with Qantas, the entry (and rancorous exit) of several foreign airlines from the shareholder register and ultimately Virgin’s COVID collapse into administration.
In new CEO Paul Scurrah’s first management reshuffle last year Keighery was handed responsibility for product and service in addition to marketing and public relations. Her replacement is yet to be identified, though perhaps Bain is already banking the headcount reduction…