Well they weren't joking. Bose A20 with Bluetooth now $1795. Lightspeed Zulu 3 $1350. To the original post, which is better, you have to think unless Lightspeed also increase their prices, at the moment it is slightly irrelevant, there is no way there is a $445 difference in value between the two.
I grabbed one off the Qantas Store on Thursday night as they started a 25% off Bose sale before the price increase, so 2,000 points and $1078. But as of Friday morning Qantas took them off their store, so no longer an option to pick them up cheap there. Seems even Qantas decided they were too expensive. Now if only they offered Lightspeed.