PPRuNe Forums - View Single Post - MAX’s Return Delayed by FAA Reevaluation of 737 Safety Procedures
Old 20th Aug 2019, 12:38
  #1940 (permalink)  
Speed of Sound
 
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Originally Posted by The AvgasDinosaur

Minimum =
cheapest
easiest
least training/ re training
quickest
It could be that Boeing is relying on re-naming/branding to allay public safety concerns once the MAX is flying again.

A risky strategy. If loss of ticket sales due to the reputation of the model can be quantified, the cost to Boeing could be going on for years to come.
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