Originally Posted by
RexBanner
I think they’ve realised now their model just doesn’t work. They’re now going to be flying to SFO and MIA instead of OAK and FLL respectively. Costs are going to rise and so the ticket prices are going to have to as well. There is no low cost long haul only low fares long haul and Norwegian have proved it doesn’t make money. The big problem they have with increasing yield is they’ll be a small player doing the exact same thing as the big boys but without the hard business product and without the frequencies and the economies of scale. It’s going to be really, really hard for them from here. It’s a vanity project from Kjos gone bad. There is a reason why O’Leary never expanded Ryanair into the Long Haul market (and easyJet show no interest either) what we are seeing with Norwegian today is the reason why.
Apparently you are not the only one to think their model doesn't work:
https://www.bloomberg.com/news/artic...f-rights-issue