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Old 24th Jan 2019, 09:36
  #548 (permalink)  
Icarus2001
 
Join Date: Dec 2001
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and had generated $100 million in free publicity for WA.
https://www.watoday.com.au/national/...12-gt97yx.html

So that FREE publicity cost $14 million. What a nice round number $100 million is. It was probably calculated by the same Q accountant that calculates the Jetstar profits.

What a game changer.
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