Do complements sent to airlines make any difference?
During my years spent flying with VS, I sent around 5 notes via the correct channels complementing various members of staff from ground staff to cabin crew.
I recently had cause to submit a "golden ticket" to BA (whom I now fly with exclusively) for great service on-board which I considered to be over and above the norm. (this follows a couple of "thanks" submitted previously to BA.
I have never had any indication as to whether my feedback made any difference - in fact, in one case, I sent complements regarding ground staff for VS in Orlando. I actually saw her again a couple of months later and asked if she had heard anything - "No, nothing - what did you say?".
So, here's the question, does anyone have any tangible evidence of these things making any real difference and do the staff members concerned get to hear and feel any kind of benefit?