PPRuNe Forums - View Single Post - bmibaby...it sure is !!
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Old 20th January 2002 | 15:01
  #35 (permalink)  
Mr Bean
 
Joined: Dec 2000
Posts: 14
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Mmmmmm. Not too sure about the name. Maybe it will GROW on everyone with age. But I have to say that its raised a few comments from people, I think they call that advertising/marketing stratergy. If people are talking about it, that is raising not only the presence of the new low cost airline,but also the Bmi brand, beit mainline or regional. Advertising is something Bmi has not done much of recently, so all these comments maybe suggest that its not such a stupid name. The low cost outfits have had it too good for too long, lets take the fight to them.(maybe I'll get my job back,109 club) <img src="wink.gif" border="0">
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