Rebranding Lufthansa , from German iconic to banal obscurity?
Airline livery changes often seem good topics for controversy so has the new Lufthansa monochrome scheme been discussed here.
Personally i dont like it, LH was an absolutely iconic brand so why change especially to something bland that will not sell one single additional seat .
Also worried for the future of humanity if even the Germans succumb to the ultimate marketing idiocy of branding which usually means make whatever product or service you have sold for the last 35 years worse and cheaper and live off your reputation. One expects this kind of idiocy from the USA and often us but BA has got a great colour scheme even if it came about by accident, however no doubt when Generalisimo Cruz sees the Lufty scheme he will mandate the BA Flag is changed to two tone grey to save another Euro or three