PPRuNe Forums - View Single Post - You know it's horsecrock you're shovelling when you need to explain it
Old 13th Apr 2018, 13:40
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Basil
 
Join Date: Jun 2001
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For air commodore Nigel Bradshaw, head of media and communications at the Royal Air Force, Coley Porter Bell has perfectly understood the purpose of the RAF – translating it into a branding project. “Not only has [the agency] managed to encapsulate the past 100 years in this campaign, but it has brought to life the innovative and exciting essence of the Royal Air Force,” explains Bradshaw.
Errmm, Sir, should this have been published two weeks ago?

Where is Maggie's handkerchief when you need it?
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