DC9_10 air Iceland connect are cutting a number of routes as has been said its the airline more than anything. The route was aimed at North America and Canada connections not people wanting an alternative to Krakow for the weekend. Reality is it was overpriced, price is the big driver and the US/Canada is becoming more and more competitive. I don't suppose they ever believed they would damage EZY in any way. And also, the lack of willingness of people in NI to use anything other than DUB for transatlantic whether direct or otherwise is a big factor. Its exactly the same mentality on a different scale that affects BHX, people get on the motorway to LHR because they feel they need to fly from a major airport to get to the US etc, regardless of price in some cases. I was discussing with someone recently in work Norwegian and their Stewart flight, the argument being landing and taking off too far from New York so instead spend 2.5hrs to get to Dublin airport and save 20 minutes using pre-clearance but have to queue for 1hr for the privilege. However that aside back in BHD the combination of LHR and AMS are still popular for connections.