The international operation has never been as bad a business as "management" has made it out to be, one of the few aviation or financial journalists who ever called it for what it was, as opposed to re-publishing the
PR spin, was the late Ben Sandilands.
The international business was accounted to look bad.
In 2011 3 weeks before the lockout they applied to amend all European bilaterals, other than two slots a day to London they wanted the ability to operate them with a JQ tail...
How else would the public accept their grand plan (of JQ to the world) unless Qantas international was 'Terminal'
Yes he did.
A few others too...
What is left as the tide goes out?
- The Operating Revenue in 2010. $13.7 billion
- The Operating Revenue in 2016 $16.2 billion
If one considers inflation to be 3% discounting 2016 figure back to 2010 dollars you get $13.56 billion.
Qantas 'group' went no where...
They poured resources into Asia and JQ ventures for what?
If you look at the JQ contribution they fly a lot of ASK for small RPK...Certainly cannot generate anything like Qantas margin, at least until these geniuses assumed 'management 'and took a spread sheet view of aviation with more consultants driving these projects than ever in its history!