I agree - the fact that the airport can support daily frequency routes to destinations such as Amsterdam, Nantes, Paris, Dublin, Munich show that it can support them else where to far more popular locations. At the end of the day all that needs to happen is to build some big stands and a starter strip. Southampton/Portsmouth is the UKs eight most populated area, the GVA of Hampshire is equivalent to that of Uruguay - so there is demand, but people choose to go to LHR, LGW and LTN constantly!