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ShamrockF

14th Mar 2019 16:51

Ryanair resurrects Buzz

Ryanair have decided to relaunch Buzz later this year. Their Polish AOC, Ryanair Sun will go yellow in the coming months.

https://www.flightglobal.com/news/ar...ne-ope-456643/

Why do you think they're doing this?

hec7or

14th Mar 2019 18:03

To stop people taking a Wizz?

Skyjob

14th Mar 2019 20:49

Brand differentiation

hoss183

14th Mar 2019 21:55

I dont think their 738's will be going anywhere in the 'coming months'....

Lonewolf_50

14th Mar 2019 21:58

Quote:

Originally Posted by hoss183 (Post 10418836)

I dont think their 738's will be going anywhere in the 'coming months'....

Why? Are they all named Max?

Herod

14th Mar 2019 22:55

The "real" buzz was all lower-case; "buzz", not "Buzz"

Rendy

15th Mar 2019 00:09

Quote:

Originally Posted by Skyjob (Post 10418759)

Brand differentiation

Yes, I think so. And marketing goal, they want to increase demand.

UAV689

21st Mar 2019 13:35

To justify a new ceo salary is the probable reason...!

MaverickPrime

21st Mar 2019 19:46

Nothing more than empire building

safelife

21st Mar 2019 21:49

Preparation to take over Thomas Cook Airlines

racedo

22nd Mar 2019 14:12

Quote:

Originally Posted by UAV689 (Post 10425740)

To justify a new ceo salary is the probable reason...!

Ryanair have already indicated their 4 separate business Ryanair, Ryanair UK, Ryanair Sun (now Buzz) and Laudamotion will all have separate MD's.

Good way of training and testing 4 people,to see who gets the ultimate job.

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