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Rather than taking on mainly career starters, who can be moulded according to the airline's training philosophy from an early stage, BA wants to take on fresh flying cadets and seasoned pilots from a variety of backgrounds. "We find they bring us fabulous experience," says Glover (Captain Robin Glover, BA's head of pilot recruitment) . The airline is equally keen on recruiting flight crew from the commercial field and, albeit in a smaller volume, from the military arena. "With that three-channel approach, we get the right mix, right experience and, crucially, right quality," he says.

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