Virgin Australia : 315 Million Loss - How long can they survive?
Join Date: Sep 2018
Location: Melbourne
Posts: 515
Personally (and that's all this is) I reckon Virgin should roll TT into the one company (no more TT) & operate the whole fleet efficiently with less human 'boat anchors' in the system!
They can never match QF/JokeStar so why try? Best to give the public the option of basic service right thru to first/business class across the whole network under one umbrella, one name, well most of it.
When I have to fly Airlines (mostly fly my own plane where I can as I hate Airline paxing) I shop around like most of the population does, I want choice from the one booking site, that's what the general public want.
Remember the day when flying was beyond the working class public? Well when the LCC's entered the market people couldn't get enough of the cheap flights, they would sit on a wood splintered fruit crate if they could get it cheaper... ...advance a few years & we have competition meaning those people who where once willing to sit on that wooden fruit box now expect full service, reliability & choice, there in lies the problem, the Airlines have made a rod for their own back!
They can never match QF/JokeStar so why try? Best to give the public the option of basic service right thru to first/business class across the whole network under one umbrella, one name, well most of it.
When I have to fly Airlines (mostly fly my own plane where I can as I hate Airline paxing) I shop around like most of the population does, I want choice from the one booking site, that's what the general public want.
Remember the day when flying was beyond the working class public? Well when the LCC's entered the market people couldn't get enough of the cheap flights, they would sit on a wood splintered fruit crate if they could get it cheaper... ...advance a few years & we have competition meaning those people who where once willing to sit on that wooden fruit box now expect full service, reliability & choice, there in lies the problem, the Airlines have made a rod for their own back!
Join Date: May 2002
Location: In a box
Posts: 194
Join Date: Dec 2001
Location: Melbourne
Posts: 214
It is likely some routes will either be cut or moved between VA and TT. Obviously we don't know what routes make what but regional routes are probably most likely to come under pressure. There is also the possibility of using Alliance for more of the marginal regional routes.
Evertonian
Join Date: May 2000
Location: #3117# Ppruner of the Year Nominee 2005
Posts: 9,861
VA should go back to DJ. Pretty much what Machtuk said.
They established themselves in a LCC type role, and then got handed a nice wedge of the market after AN's collapse. Delusions of grandeur meant they felt they could step up & compete with QF, but their brand & market was already established. Go back to competing with Jetstar & when the bottom line looks better, perhaps look at re-entering the premium market in conjunction with a cashed up partner.
My 2c. (which is frighteningly close to their share price atm)
They established themselves in a LCC type role, and then got handed a nice wedge of the market after AN's collapse. Delusions of grandeur meant they felt they could step up & compete with QF, but their brand & market was already established. Go back to competing with Jetstar & when the bottom line looks better, perhaps look at re-entering the premium market in conjunction with a cashed up partner.
My 2c. (which is frighteningly close to their share price atm)
Join Date: Jun 2001
Location: Jungle
Posts: 478
I bet the lessors are laughing all the way to the bank. Why not bring the Ejets back in some capacity and have either VARA or Tiger operate them, or even Cobham since they already have the pilots. That makes more sense than wet leasing Alliance's fokkers to do their thin regional routes.
Join Date: Aug 2000
Location: International
Age: 72
Posts: 1,181
It has just been brought to my attention Paul Scurrah and Merren McArthur knew each other from Queensland Rail during the period 2010 - 2011. Merren may not have been up to the task required !
Join Date: Jul 2002
Location: Brisbane
Age: 48
Posts: 186
I don't wish to add to the commentary here about what VA should or shouldn't be doing to return themselves to profitability..... it's not my area of expertise.
I do however, know a lot of good guys and girls who work there and it never a nice thing to go through. Amid all the negativity and bullish!t you must be hearing right now, I hope things settle down and sanity is restored.
I do however, know a lot of good guys and girls who work there and it never a nice thing to go through. Amid all the negativity and bullish!t you must be hearing right now, I hope things settle down and sanity is restored.
Join Date: Feb 2006
Location: Bran Castle
Posts: 183
https://www.escape.com.au/travel-adv...1570540dfaad6c
MM reveals her best packing tips - looks like she'll have to use them.
MM reveals her best packing tips - looks like she'll have to use them.
Evertonian
Join Date: May 2000
Location: #3117# Ppruner of the Year Nominee 2005
Posts: 9,861
Join Date: Feb 2015
Location: Santa Barbara
Posts: 824
Hah, tell me about it. Telling them to stick their offer up their ass was a fabulous experience. Having interviewed for and been accepted by every major in the country, that lot were by far the worst to deal with during the interview process.
If that's how you rejected a job offer I'd reckon they're pretty happy you didn't accept. Clown.

Join Date: Jan 2007
Location: Sydney
Posts: 1
I'm pretty sure VA is busy worrying about the catastrophic performance of their business, rather than the many candidates who decided to go elsewhere after dealing with the appalling recruitment process.
Join Date: Jul 2009
Location: Australia
Posts: 599
Well, yes. It was largely tongue-in-cheek... but DL if they ever were interested could certainly do better than the mishmash of airline owners faffing about that have had not far off a decade to sort it out.