Future of Tiger Australia without Virgin
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Future of Tiger Australia without Virgin
Tiger Australia took quite a hit in the last quarter, S$12m loss. Tiger Singapore recorded a solid S$27m profit.
How long can this go on? It's a worry because they were on a trend that they were bleeding less and less but the last quarter they went backwards.
How long can this go on? It's a worry because they were on a trend that they were bleeding less and less but the last quarter they went backwards.
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The problem is Tiger Australia head office don't know what they are doing.
Putting hundreds of seats on sale at $1 or a free return ticket when you book the outgoing is not going to generate profit
Putting hundreds of seats on sale at $1 or a free return ticket when you book the outgoing is not going to generate profit
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Sorry, in what sense Tiger experience is that much worse then Virgin ? Unless you're row 1-2 flyer on company expenses they're essentially the same and waaaay better then Virgin ATR so called "experience".
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Are tou serious? Tiger goes out of its way, as does Jetstar to a large degree, to care about the customer's money as opposed to the customer, and make the distinction obvious.
Both companies have cynical policies in place to maximise looting the passengers wallet, but when flights are delayed or cancelled treat them with disdain.
The market is only so large here; you can't piss off a chunk of your customer pool at every opportunity.
I actually paid retail for a Tiger flight once. I still feel used and soiled by the experience.
Fare wars are only good for revealing how deep a carrier's pockets are-they don't expand the market permanently, they do not create brand loyalty, they create the expectation that any normal fare is unfair.
When a carrier stretches its resources to engage in a fare war you end up paying the customer to demonstrate what a crap airline you are. Great strategy.
Both companies have cynical policies in place to maximise looting the passengers wallet, but when flights are delayed or cancelled treat them with disdain.
The market is only so large here; you can't piss off a chunk of your customer pool at every opportunity.
I actually paid retail for a Tiger flight once. I still feel used and soiled by the experience.
Fare wars are only good for revealing how deep a carrier's pockets are-they don't expand the market permanently, they do not create brand loyalty, they create the expectation that any normal fare is unfair.
When a carrier stretches its resources to engage in a fare war you end up paying the customer to demonstrate what a crap airline you are. Great strategy.
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What I'm trying to say is that putting all uniforms and lounges aside for someone not on duty or staff travel experience onboard Virgin and Tiger flight is pretty much the same, even seat pitch now similarly crampy after Virgin's creative refurbishment and for sure does not worth three times more on Virgin plane.
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Ah! I haven't travelled on DJ for a few years now. Are you saying that DJ has cheapened their product while trying to move upmarket? I'll take your word for it, but it surprises me.
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I wouldn't...
Take his word for it...Virgin is an outstanding product on all levels.
Having recently flown on Tiger because of necessity...I wouldnt repeat the experience...its crap!!Take my word for it..
Having recently flown on Tiger because of necessity...I wouldnt repeat the experience...its crap!!Take my word for it..
Treating your customers like crap doesn't build repeat paying business and turn a profit either!
Tell that to Ryanair, Price is king for a many demographics.
Antheads, with respect, I do disagree. People remember and tell their friends about being treated like crap. That is the reason I don't ever fly on JetStar. Just to many times I felt insulted.
Tell that to Ryanair, Price is king for a many demographics.
Antheads, with respect, I do disagree. People remember and tell their friends about being treated like crap. That is the reason I don't ever fly on JetStar. Just to many times I felt insulted.
I am absolutely with DainB on this.
I recently flew Brissy to Melbourne with Virgin.
Checked in - was just like Tiger check in
Boarded - no diferrent to getting on a Tiger jet.
Sat in seat and was cramped as buggary. Yes, that has most definitely changed for the worse. Lady next to me looked at me and commented on the advantage of being a shorty. So how is that better than Tiger.
F/As walked down the aisle. With trolleys selling junk food at stupid prices. Guess what, exactly the same as Tiger.
I think you get my point. Basically the experience was EXACTLY IDENTICAL.
I think where I may see a difference would be if my bag was lost or my flight was cancelled, or anything deserving of complaint. I think that's where Tiger goes and hides in the bushes.
I think we need to face the reality of the here and now. Air travel 25 years ago was about good service, comfortable flights, no gouging with baggage costs, check in fees, no paying for a snack on board etc etc . NOT ANY MORE. it has all changed and we are stuck with the 21st century model.
Mind you 25 years ago a return flight across the country was more than double what it is today.
I recently flew Brissy to Melbourne with Virgin.
Checked in - was just like Tiger check in
Boarded - no diferrent to getting on a Tiger jet.
Sat in seat and was cramped as buggary. Yes, that has most definitely changed for the worse. Lady next to me looked at me and commented on the advantage of being a shorty. So how is that better than Tiger.
F/As walked down the aisle. With trolleys selling junk food at stupid prices. Guess what, exactly the same as Tiger.
I think you get my point. Basically the experience was EXACTLY IDENTICAL.
I think where I may see a difference would be if my bag was lost or my flight was cancelled, or anything deserving of complaint. I think that's where Tiger goes and hides in the bushes.
I think we need to face the reality of the here and now. Air travel 25 years ago was about good service, comfortable flights, no gouging with baggage costs, check in fees, no paying for a snack on board etc etc . NOT ANY MORE. it has all changed and we are stuck with the 21st century model.
Mind you 25 years ago a return flight across the country was more than double what it is today.
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Yes, despite more expensive aeroplanes, fuel, amenities, carbon, executives, staff and every other damned thing air fares are cheaper.
Maybe.
Comparing like for like, once you add up all of the unbundled fees and charges the Low Class Carriers charge (That is what LCC means, isn't it) I'll bet the gap is less than we think.
That air fares should be cheaper at all is a mystery to me. I cannot think of another industry off the top of my giant head where prices in absolute terms have fallen, price wars aside.
Maybe.
Comparing like for like, once you add up all of the unbundled fees and charges the Low Class Carriers charge (That is what LCC means, isn't it) I'll bet the gap is less than we think.
That air fares should be cheaper at all is a mystery to me. I cannot think of another industry off the top of my giant head where prices in absolute terms have fallen, price wars aside.
Will Tiger ever be viable?
With less than a dozen aircraft, as a Low Cost carrier, doubtful. So the plan is to expand the fleet (30+ A/C), and move towards the original business model. Economies of scale is the aim.
Question: Where are they going to put them? Landing slots? Parking, especially at Sydney! Similar probs I would imagine for the proposed ATR expansion.
Question: Where are they going to put them? Landing slots? Parking, especially at Sydney! Similar probs I would imagine for the proposed ATR expansion.
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Geez, you sit in the plane for 1-2 hours tops. Suck it up, stop complaining and enjoy the conditions your desire for the lowest possible airfare has brought upon you.
As a consumer, you chose the level of service you wanted by constantly pushing for lower airfares.
As for DainB complaining about the ATR, the cabin is near enough the same size as the E170's cabin was and seat pitch much the same.
As a consumer, you chose the level of service you wanted by constantly pushing for lower airfares.
As for DainB complaining about the ATR, the cabin is near enough the same size as the E170's cabin was and seat pitch much the same.
Folks,
Re. Ryanair, my wife's experience (to/from UK-Ireland) is such that she now only flies Air Lingus, and all totted up, given the small price difference (not the headline price) it is well worth avoiding Ryanair.
Tootle pip!!
Re. Ryanair, my wife's experience (to/from UK-Ireland) is such that she now only flies Air Lingus, and all totted up, given the small price difference (not the headline price) it is well worth avoiding Ryanair.
Tootle pip!!
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The greatest difference between Tiger and Virgin is attitude.
Mr Borrgetti has reinvented Virgin by not only listening to the complaints of his staff but by rapidly addressing them.
In contrast the CP (acting CEO) of Tiger has been known to respond to staff complaints with "if you dont like it, f#@k off."
It is a simple fact; the way you treat your staff is the way they will treat your customers.
Mr Borrgetti has reinvented Virgin by not only listening to the complaints of his staff but by rapidly addressing them.
In contrast the CP (acting CEO) of Tiger has been known to respond to staff complaints with "if you dont like it, f#@k off."
It is a simple fact; the way you treat your staff is the way they will treat your customers.
Last edited by MASTEMA; 27th Jan 2013 at 08:10.