View Full Version : PR/media company for business aviation?
clemenceau
6th Jul 2006, 13:14
Can anybody recommend a good PR/media/marketing company that serves aviation, or ideally the business aviation sector? We’re an expanding European charter company (fleet of 3 at present) with some important news to announce, and I want to make sure it gets coverage in all the right places.
Thanks in advance.
Clemenceau
Phil Brockwell
6th Jul 2006, 16:07
We looked for the same thing a couple of years ago. All the ones I spoke to who were GA / Business aviation "specialists" seemed a bit below par on gaining national coverage. At the end of the day it's pretty easy to get PR into the trade mags, but how much is it worth to you.
My suggestion is to get a good PR agency and train them in your products values and USP's. Better to have a good agency than a bad "aviation" specialised agency.
Saying that we now do it in-house but the learning curve is steep, so if you have a "big bang" to announce get an agency in.
Phil
Miles Magister
6th Jul 2006, 19:04
I had some stuff done by ClockHouse design http://www.clockhousedesign.co.uk/ in my last company. I was very happy as the owner understood what was needed, he has a Citation rating on his own license has has done PR work for big high street names, charter operators and some of the major Airlines. He loves GA so is really helpfull.
I am not associated with them but hope it helps.
Have you tried giving the folks at EBAN a call?
They'll be delighted to take your details and do the rest for you
PM for further contacts