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View Full Version : Varig Airlines – The Old Lady Is Agonizing


MD11_SW
26th May 2005, 01:14
Founded 78 years ago, Brazilian Varig Airlines is one of the most traditional and respected airline companies in the world.

Since 1945, the company is controlled by a profitless foundation, supposed to provide social benefits for the company’s employees.

Although the company has always been privately owened, since the early 60s it has functioned as the country’s flag carrier, always keeping an outstanding operational and safety record.

Throughout the 80’s, Brazil’s struggle against inflation has compromised the whole country’s economy. The Fernando Collor de Mello’s government’s started in 1990 with a strong and unreasonable public services fares control policy, that has cut the aviation industry legs. Collor de Mello decided to keep the fares artificially low, even after the companies proved that there revenue were well bellow their expenditures.

On the other end, Collor de Mello, opened the international lines to it’s protégé Wagner Canhedo, owner of VASP Airlines, starting a disastrous operation that ended up with several additional counterparts flying to Brazil (including Delta, Continental and American) and VASP giving up its international adventure a few month later.

Collor the Mello was soon impeached by the Brazilian Congress, in a corruption scandal that included his relations with Canhedo and VASP. Within ten additional years, two out of the three great airline companies of that period (VASP and Transbrasil) are already grounded for good.

In spite of all the losses inflected by the preposterous government policy, Varig has survived and has lately sued the government demanding compensation for its purposely deprivation policy. Up to now, it has won up to the one but highest court of the country, something between $1 and $2 billions.

On the shadow of Varig’s difficulties, a small commuter liner – Transportes Aéreos Marília (TAM) - found its way up, at first investing everything in marketing (leaving behind safety, maintenance and training) and ignoring every single regulating law of the country, including crew duty limits, training specifications and even IAL Minima...

Varig kept doing it by the book, but the succession of mismanagements, the oil crisis, 09/11 and the Iraq War brought it to its knees.

Since 2002, the “low fair” factor also arrived to Brazil, materialized in GOL Airlines. The tropical touch was the miracle through which the newly born company has received for free the best São Paulo Congonhas downtown airport slots, the very same ones the other companies where fighting for long ago. GOL has no training center (it has hired its pilots out of VASP and Transbrasil former flight group) and overhauls its airplanes on Varig's VEM (Varig engineering and Maintenance) workshops.

TAM and GOL have won two thirds of the internal market that has been once 65% of Varig. The Old Lady has accumulated a huge debt, most of it with the same government that owes her $ 2 billion, but refuses to accept it and make a compensation deal.

The worst part of this sad tale is that neither TAM nor GOL are interested in being a real flag carrier. Varig disputes its international lines with the greatest world airlines - Aeromexico, Air France, Alitalia, American, British, Continental, Delta, Ibéria, JAL, KLM, Korean, Lufthansa, SAA, Swiss, TAP, United, etc, many of them protected and openly subsidized by it’s governments and it’s still resisting. TAM and GOL are only interested in the few highly profitable lines, the real ‘fillet mignon’.

If the Brazilian government does not change it’s neglecting attitude, Brazil's long history of sovereignty on its air links with the rest of the world will probably vanish.

Panama Jack
26th May 2005, 05:49
Very interesting post MD11_SW. Varig's woes are not unlike many other privatized airlines'-- the Government doesn't want anything more to do with the airline financially, but likes to still maintain some level of control, or treats it differently from other airlines. This is recipe for disaster.

Unfortunately for airline employees, government subsidies are on the way out thanks to trade criteria established by organizations like WTO. The problem is that the phasing out of subsidies is taking a long time, in the case of new members or resistant members. There was a fair amount of fussing in the European Union airline industry last year, I believe, when the Italian government came in to deal with Alitalia's crisis. Likewise a number of airlines and governments are taking aim at some of the Arabian Gulf countries' governments for their subsidization of some of the up-and-coming airlines there . . . airlines that compete with completely privatized foreign carries.

Brutal industry

apu hunter
1st Jun 2005, 18:26
MD11SW,

Your detailed explanation of Varig's woes is very accurate, but allow me to say it is incomplete in what concerns the core problems at the airline.

In fact, the "latin version" of the opens skies that President Collor de Melo introduced in the early 90s was a very important factor that led Varig to its chaotic financial condition.

But, above all, Varig's main problems lie within itself, not outside. Free market competition, open skies, deregulation are not limted to Varig as they affect all the airlines nowadays. It is part of the game, as unfortunate, uncontrolled and unfair as it may be.

However, what is really leading Varig (and fast) to a full collapse is its corporate management system and structure. 88% of Varig's shares belong to a foundation which has proved itself to be completely incompetent and disastrous for the airline business (except during the military dictatorship in the 70s and early 80s, when competition was not an issue).

Indeed, a monster-empire of corruption and self-interest schemes developed inside the foundation and (as it is the major stock-holder of the airline) it obviously contaminated Varig's top management. At one point the president of the foundation nominated itself for a Deputy CEO position, making the CEO, Mr. Ozires Silva, both his boss and subordinate... unbelievable.

Yutaka Imagawa, the japanese-corrupt emperor set up a whole bunch of schemes, specially in the Sao Paulo hub and satellite cities, two of which were BRA (a triple-breasting subsidiary back then) and Varig Travel (an enormous ticket sales scheme that laundered lots of money away from Varig's pockets). Well, the stories go on...

In 2001, after the "silent" Varig's Pilots Union board were voted out and the new board stepped in, they hired specialized financial consultants that went thoroughly thru Varig's numbers and finally came out with the result: Varig was nearly bankrupt: $200 million debt as of December that year, plus the hidden numbers that were not accessible or undisclosed.

Double breasting continued with Rio Sul and Nordeste and finally, in early 2002, the pilots decided to face the company and its management against what seemed to be (and later proved itself true) a scheme to actually lead Varig to a complete halt. 32 pilots and almost all of its negotiating comittee and board of directors were fired. Later in 2002, another 32 captains were fired. Difficult times there.

Nonetheless, the situation deteriorated and today Varig's debts under CEO Luiz Martins (a Captain that defeated Imagawa in the clash for power at the foundation, but acted likewise and even worse) have reached an almost unpaid value of $3 billion dollars (after the pension fund scandal was clarified!!! - Varig hadn't paid its employer's part for 10 years...).

Let's not blame the government for this. It hasn't helped, it's true, but this is the free enterprise world and after the Keynesian era is now gone, governments worldwide have no longer acted as business partners or investors.

The latest chapter in Varig seems to be another illegal buy-out attempt (like the one before by TAM), neglecting the employees pension fund credit (over $900 million) while making some of the agents involved in this operation very rich men, like Imagawa, Luiz Martins and others have become...

I believe there's still a solution for Varig out there. But that really implies in a complete change of its corporate structure and a complete displacement of foundation away, very far away from Varig's business, which most certainly is a very, very hard thing to do. After all, Varig is the biggest airline in South America, lots of power derives from a top management position there and like Hobbes taught us: Homo hominis lupus.

Apu Hunter

3holer
6th Jun 2005, 22:12
Hi apu hunter

Bull's eye. Nice post. Congrats and by the way you put it down I can smell someone from Montgomery County Air Park and that prestigious university down south.

Regards,

3holer