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bmi Dec figures
Pax down 11.4% although capacity down 4.5%. Still worrying though.
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What these figures do not identify though is the loss of high-yield business passengers who have been turned off by attempts to rebrand the airline as a low-cost operator.
Would be interesting to know the contribution the new Saudi/India routes are making, if any. |
Surely BMI would be an ideal purchase for BA, it would solve crew manpower shortages and complement the BA LHR operation.
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Its sad to see BMI losing its way as they had a great little niche and network and a band of loyal customers. When the other major airlines were binning inflight service and free coffees I purposefully booked BMI even if slightly more expensive as a show of loyalty. My loyalty went out the window when the 10p or whatever it must have cost them to give me a freeze dried coffee on an hour long flight eats into their profit margins so much and they no longer do through checking of bags unless you have a BMI ticket for your entire route. Hence its online booking and whoever is cheapest now.
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Surely BMI would be an ideal purchase for BA, it would solve crew manpower shortages and complement the BA LHR operation. |
nope, there would be a monopolies issue with respect to the dominant position it would have at LHR
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And so it's over to Nigel Turner then. What's the new plan if the last new plan has failed? This company is suffering a slow death...
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I read in Business Traveler Magazine that Air Canada is to offer an al la carte pricing menue for fares, and extras i.e like bmi( and were given a good review), and also SAS as well. It seems the way of the future as now others are following suit.
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