Norwegian-2
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I guess maybe the advertising hasn't been the Best? I've barely seen any adverts for these flights at all.
I would say though that Monarch were probably one of, if not the biggest operator of the main Mediterranean Sun routes from MAN, they operated the main ones twice daily pretty often and had larger aircraft than the rest.
I would say though that Monarch were probably one of, if not the biggest operator of the main Mediterranean Sun routes from MAN, they operated the main ones twice daily pretty often and had larger aircraft than the rest.
Join Date: Aug 2011
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To balance that, JSCL, over a similar period I flew Norwegian AGP-BHX and all flights were at least c 70-80% about 4 sectors including January 2017. It may vary route by route. It's a pity they've gone as I liked using Norwegian.
Join Date: May 2011
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As I recall, Norwegian announced their flights between MAN and TFS about 6 weeks ahead. The emptiest flight I had was end of November, with 16 people in all. Service was great though... 
Interestingly I also flew back from TFS with Vueling just recently and that flight was easily running at around 50-60% LF.
Interestingly I also flew back from TFS with Vueling just recently and that flight was easily running at around 50-60% LF.
Join Date: Dec 2002
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There was an article in the trade press this week from Norwegians head of UK sales saying that the short haul network was being reviewed as there's simply too much capacity in the UK market and yields are too low, as we've seen with Monarchs increased pax but reduced revenue.
Join Date: Sep 2005
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i tell people in work about norwegian short haul. they've never heard about them. yet, even then they just use easyjet or ryanair !
i cant fathom it
i haven't used them long haul
i cant fathom it
i haven't used them long haul
Last edited by lfc84; 12th Oct 2017 at 22:40.
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Obviously I know who Norwegian are and of course I know of Norwegian and it's operations but it's becoming a strange phenomena when relatives and work colleagues having flown with them asking me 'have you ever flown with Norwegian, there very good you know' which I reply 'sure I know of them but I have never flown with the airline'.
So I think many on here would be quite surprised how much Norwegian is becoming increasingly etched into people's minds.
Will I ever fly with Norwegian?
Being a bit cynical though but I am tempted to try Norwegian especially from LGW to Buenos Airies but I always think I am going to find myself in a 'Monarch' situation.
So I think many on here would be quite surprised how much Norwegian is becoming increasingly etched into people's minds.
Will I ever fly with Norwegian?
Being a bit cynical though but I am tempted to try Norwegian especially from LGW to Buenos Airies but I always think I am going to find myself in a 'Monarch' situation.
Join Date: Aug 2002
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Short haul was their moneymaker, keeping things on track as long haul bled red ink badly. So do we hope long haul is suddenly super-profitable.....?
Join Date: Sep 2012
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You see adverts on TV for easyJet, Ryanair and Jet2 - even Monarch had a TV ad campaign earlier this year - but nothing for Norwegian. Go back to the late-90's and early-2000's when the LCC revolution was in full swing you had easyJet getting lots of publicity through the ITV show 'Airline' (anyone remember that?) and Ryanair had adverts at the start and end of weather forecasts on Sky News like Qatar do now as well as their adverts in newspapers that were created in-house. You also had Sir Stelios and Michael O'Leary hitting the headlines and becoming well-known for their respective positions.
Unless I've been looking in the wrong places, I've not seen similar levels of advertising or publicity for Norwegian. It's as though you only know they offer those routes too if you go looking for them or have an interest/work in aviation.
Join Date: Dec 2011
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I guess maybe the advertising hasn't been the Best? I've barely seen any adverts for these flights at all.
i tell people in work about norwegian short haul. they've never heard about them. yet, even then they just use easyjet or ryanair !
i cant fathom it
i cant fathom it
Quote:
Originally Posted by MKY661
I guess maybe the advertising hasn't been the Best? I've barely seen any adverts for these flights at all.
I'd say that's the problem.
Originally Posted by MKY661
I guess maybe the advertising hasn't been the Best? I've barely seen any adverts for these flights at all.
I'd say that's the problem.
Seems that it isn't just BE!
You see adverts on TV for easyJet, Ryanair and Jet2 - even Monarch had a TV ad campaign earlier this year - but nothing for Norwegian. Go back to the late-90's and early-2000's when the LCC revolution was in full swing you had easyJet getting lots of publicity through the ITV show 'Airline' (anyone remember that?) and Ryanair had adverts at the start and end of weather forecasts on Sky News like Qatar do now as well as their adverts in newspapers that were created in-house. You also had Sir Stelios and Michael O'Leary hitting the headlines and becoming well-known for their respective positions.
Unless I've been looking in the wrong places, I've not seen similar levels of advertising or publicity for Norwegian. It's as though you only know they offer those routes too if you go looking for them or have an interest/work in aviation
Unless I've been looking in the wrong places, I've not seen similar levels of advertising or publicity for Norwegian. It's as though you only know they offer those routes too if you go looking for them or have an interest/work in aviation
Join Date: Jan 2007
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The fact they are dropping the Med routes from BHX and MAN and want to expand long haul at LGW by possibly using short haul slots answers your question perhaps.
Join Date: May 2009
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The name cant help. If you know them (as everyone here will) you know them and its fine.
But if you don't then you'd probably think that they just flew to Norway. Same way as you'd expect Air France to take you to France. You're probably not going to be thinking canaries from BHX or MAN.
I would guess that a larger proportion of their bookings comes from the trade or through affiliate / comparison rather then direct bookings compared with U2 or FR. Though personally i much prefer DY.
Didnt BK even state they were at one point talking about changing the name, although dont think that was too recent now?
But if you don't then you'd probably think that they just flew to Norway. Same way as you'd expect Air France to take you to France. You're probably not going to be thinking canaries from BHX or MAN.
I would guess that a larger proportion of their bookings comes from the trade or through affiliate / comparison rather then direct bookings compared with U2 or FR. Though personally i much prefer DY.
Didnt BK even state they were at one point talking about changing the name, although dont think that was too recent now?
Paxing All Over The World
lee757
Brexit will soon fix the problem - it will reduce capacity and increase prices. Simples. 
You're probably not going to be thinking canaries from BHX or MAN.
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Brexit has nothing to do with it.
What Michael O'Leary is saying is not a million miles away from reality.
Norwegian business model does not work. Massive expansion
Cheap labour....they do not make money....if they can't make money
Now while the oil price is cheap what will happen when the oil price does rise.
What Michael O'Leary is saying is not a million miles away from reality.
Norwegian business model does not work. Massive expansion
Cheap labour....they do not make money....if they can't make money
Now while the oil price is cheap what will happen when the oil price does rise.
Join Date: Feb 2001
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Norwegians short haul operations around Europe and esotfrom/to Scandinavian does very well and is profitable.
The problem at LGW is lack of slots, if you are up against easy with say 4 flights a day to AGP and you only have one, they can price against that rotation denying you a profit, whilst hiking the the price of the other rotations that you don't compete with.
The problem in the North of England is somewhat different, there is over capacity on many routes so yields are lower to start with, this part of the UK is very very price sensitive on bucket & spades routes.
People will readily fly at very unsocial hours to save a £5 a head, which is another £5 to spend on. Booze in the resort, many know that Ryanair is crap, but they can put up with being treated like dirt if they can save £20 a head ( or think they can) !!
75% of all Thomas Cooks bogus holiday sickness claim come from Manchester/Merseyside, there is a mind set in this part of the world for many that us best summed up in the saying " they know the price of everything and the value of nothing" so Norwegians far superior product offering if costing even a few £s more will not find enough takers.
The problem at LGW is lack of slots, if you are up against easy with say 4 flights a day to AGP and you only have one, they can price against that rotation denying you a profit, whilst hiking the the price of the other rotations that you don't compete with.
The problem in the North of England is somewhat different, there is over capacity on many routes so yields are lower to start with, this part of the UK is very very price sensitive on bucket & spades routes.
People will readily fly at very unsocial hours to save a £5 a head, which is another £5 to spend on. Booze in the resort, many know that Ryanair is crap, but they can put up with being treated like dirt if they can save £20 a head ( or think they can) !!
75% of all Thomas Cooks bogus holiday sickness claim come from Manchester/Merseyside, there is a mind set in this part of the world for many that us best summed up in the saying " they know the price of everything and the value of nothing" so Norwegians far superior product offering if costing even a few £s more will not find enough takers.
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Bit of regional racism there Sir and a inaccurate generalisation. My local airport at Stansted has a highly significant number of the great unwashed supping great quantities of lager with a bacon sandwich at 6am.
Pilot of the Airwaves
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Yes, quite inaccurate comment from INKJET.
The gap that now exists at airports excluding LGW, is afternoon/ early evening flights to the Costas. Not everyone wants or can get to a flight at 06.00. Norwegian operated flights in this gap at Manchester as did Monarch. Together they are a big loss. Such flights are needed all year round.
Additionally comments about Norwegian's lack of advertising seems to be something common to businesses run by people from that area of Scandinavia. For example; A restaurant here which has had a good reputation and name for years, has changed hands and name. No advertising has or is taking place. Even the sign directing you to the restaurant has gone. They are relying on word of mouth.
The gap that now exists at airports excluding LGW, is afternoon/ early evening flights to the Costas. Not everyone wants or can get to a flight at 06.00. Norwegian operated flights in this gap at Manchester as did Monarch. Together they are a big loss. Such flights are needed all year round.
Additionally comments about Norwegian's lack of advertising seems to be something common to businesses run by people from that area of Scandinavia. For example; A restaurant here which has had a good reputation and name for years, has changed hands and name. No advertising has or is taking place. Even the sign directing you to the restaurant has gone. They are relying on word of mouth.
IB4138 Re advertsing The company I work for does NO advertsing at all and does very well on referals, advertising can and will eat into your budget very quickly, Ryanair is a past master at getting business by publicity and it doesn`t have to be good publicity either just get your name known over and over again.