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EasyJet - 4

Old 28th Aug 2009, 11:02
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I would say that now is the time to take EZY into Dublin, there is no excuse. Just under 1 million passengers flew STN/DUB last year. If EZY launched only 3 per day STN/DUB with a STN based aircraft, surely they could make an impact with London based travellers. The EZY product is strong, they compete with FR all over the place, what is the problem? They could operate from current bases at Malaga, Barcelona, Paris, Glasgow, Luton etc.
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Old 28th Aug 2009, 11:23
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They would be crucified by Ryanair. Every route they went on Ryanair would do double the frequency for half the price. The London route tho might be an option, as you pointed out they are strong in London so they could do well on that. They could do that as a starting point and see how it goes but I dont think in this environment they would try it, they didnt have the nerve in the good auld days when they flew to ORK/NOC/SNN so I doubt they will now.
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Old 28th Aug 2009, 11:47
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If EZY entered DUB-STN they would be crucified by FR. AGP is operated by EI and FR and competition is tough, so EZY would be mad to try. Even BCN, CDG and there other bases are operated by EI and FR (from secondary airport's) and EZY would be up against it
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Old 28th Aug 2009, 12:47
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FR have a frequent service DUB/STN, so what if they double it, there are enough people on that route who would prefer the EZY product over FR. If they started with 3 returns per day at times to suit the London based passenger, they will get market share, and then grow the route to suit. FR haven't exactly wiped out EZY at LPL or STN. It would be good for EZY, DUB and the traveller.
Airports should have an input into their route structures, EZY could negotiate an array of routes working with DUB, with Dublin not permitting the kind of tactics whereby an airline purposely runs routes at a loss to fight off a competitor. It would be in the interests of the airport and the customer.
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Old 28th Aug 2009, 13:41
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There are plenty of other routes for Easyjet to launch, before getting involved in a damaging and loss-making fare ware with Europe's other big LCC.
Many years ago, Easyjet and Go had a fare war between Belfast and Scotland - great for the passenger, but ended up costing both airlines tens of millions of pounds.
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Old 28th Aug 2009, 22:05
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I would say that now is the time to take EZY into Dublin, there is no excuse
gate22 I would say that there are plenty of excuses!!! The fact that DUB STN is Ryanair's biggest route and the fact that Dublin is the home base, Ryanair would literally give away the seats for FOC to kick EZY's ass.

It would be like EDI & GLA to DUB all over again when GO came in. You could have literally booked a return (day trip if wanted) on DUB to EDI or GLA a day in advance for £5 return all in!!! Go lost millions and Barbara Cassani the then Go CEO said it was a massive mistake to take Ryanair on on their home turf.

Easyjet know what happened on NOC, ORK and SNN.

Also wouldnt be good for shareholder value!!

All that said I would love to see it!! What would be great is if Galway or Waterford could accomodate a 319 but not a 738 and Easyjet could do STN or LGW and that would really suit MOL????
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Old 29th Aug 2009, 06:21
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The fact that DUB STN is Ryanair's biggest route and the fact that Dublin is the home base, Ryanair would literally give away the seats for FOC to kick EZY's ass.
I do not understand what the problem is with this fear of FR. Even if there are flights for free alot of people just will not fly with them. If EZY were to persist at DUB and grow the product there, the god like status of FR would start to fall away. I think the fact that operators are kept away from DUB out of fear is unhealthy. Dub is like nearly the size of MAN, its not like Prestwick. Is it not illegal within EU law to operate at a loss on routes to push out competition? If it is not illegal DUB airport should take a long hard look at itself and try to reduce the dominance of FR and the low revenue it probably generates by finding ways of breaking down this fear of airlines using the facility. What the people of Dublin really needs if this does not work is another airport!!!
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Old 29th Aug 2009, 07:02
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DUB could offer EZY some big discounts so that it becomes less dependent on FR. DUB needs some more power over ryanair and getting other airlines in would help. The next time Ryanair makes threats against the airport it can offer to replace them with Easyjet.
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Old 29th Aug 2009, 15:23
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I do not understand what the problem is with this fear of FR. Even if there are flights for free alot of people just will not fly with them. If EZY were to persist at DUB and grow the product there, the god like status of FR would start to fall away. I think the fact that operators are kept away from DUB out of fear is unhealthy. Dub is like nearly the size of MAN, its not like Prestwick. Is it not illegal within EU law to operate at a loss on routes to push out competition? If it is not illegal DUB airport should take a long hard look at itself and try to reduce the dominance of FR and the low revenue it probably generates by finding ways of breaking down this fear of airlines using the facility. What the people of Dublin really needs if this does not work is another airport!!!
As has been mentioned above, Easyjet (and their predecessor GO) tried to enter the southern market before in better economic times, and both times they lost millions and were driven out by Ryanair. I can't see them trying again, at least not until the economy recovers. Easyjet's problem is that they are virtually a complete unknown in the Republic, whereas Aer Lingus and Ryanair are household names, so when they tried before they had to rely almost entirely on UK passengers to fly with them, while Ryanair and Aer Lingus could attract both Irish and UK passengers.
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Old 30th Aug 2009, 09:08
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There is so much competition on the Irish routes, which EZY doesnt really need to get involved with. I cant understand the logic of a STN-DUB service as that is FR's flagship service. EZY need to look at new markets, Greek/Turkish routes in the summer (Kos, Zante, Crete (Chania), Preveza, Antalya, Izmir etc) and selected Ski, Sun and City destinations in the winter (Tunisia, Morocco, Madeira, Cyprus, Egypt (Sharm, Hurghada & Cairo?) as well as the usual increase in flights to Geneva, Salzburg, Innsbruck, Turin and Toulouse.

If EZY were to enter the DUB market, wouldnt something like GVA - DUB be the best start?

Last edited by toledoashley; 30th Aug 2009 at 17:13.
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Old 2nd Sep 2009, 20:22
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Easyjet@EMA ????

I am currently on maternity leave and had a phone call today that there is meetings tmrw at EMA about easyjet at east midlands airport, meetings are scheduled for 10am,12 and 2pm, everyone is saying it is SERIOUS, is this the end for easyjet at east mids ?

I think so too now :-(

Maria xx
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Old 2nd Sep 2009, 20:33
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A large company based in the UK with a high level of public visiblity which makes those on maternity leave redundant will usually want to have a very good reason before doing so - if not, HR are not doing their job properly !
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Old 2nd Sep 2009, 20:36
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David i think they are shutting the base down, it has been on the cards for years now.......
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Old 2nd Sep 2009, 20:42
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Very sad news if indeed the airline is closing the base, it's been 3 aircraft for nearly 7 years and I wonder if easyJet feel that with FR, WW and now LS, plus all the charter flying, that there is nowhere for them to grow. I don't think they do any routes (besides BCN and VCE) out of EMA that isn't competed with from another carrier, plus a few more down the road at BHX. Extremely sad news as it's a lovely base with some fantastic crew, hopefully many will manage to be re-homed at the other airlines based here.
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Old 2nd Sep 2009, 20:44
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I doubt anything will happen. Heres a few of your other posts regarding Easyjet at EMA. They all sound very familiar and Easyjet are still at EMA and going strong !

You posted this 2 June 2008

Very strong Rumour as i am not in at work today, but one of my fellow colleague's of mine she is senior crew, that Easyjet are withdrawing from EMA from the end of October, apparently a member of crew was told yesterday that the terms would be either to transfer to LTN as they are having the Airbus and will need additional crew for this as of the 4 crew rule etc...
Or you can take redundancy , i think the latter will be the main one as most crew live in Derby. Notts or South yorkshire way, I know for certain my colleague ***** who lives in Sheffeild will deffo not go to LTN, and my other colleague ***** ********** who lives nr Ashby will not go either as she originally joined Go and will not go all the way to LTN as

You posted this 16 August 20007

Well i am on my days off and in shock !!!
I am a Senior At Easyjet at East midlands and i have been warning you for a long time about this.
Well at home this lunch time, and i thought i would check my intranet site with work and catch up on my Emails, and got one which has shocked me and my fellow colleagues.
Basically as business and pax numbers are down at EMA, our base manager is looking for crew and Seniors who are willing to take unpaid leave from Oct to March 2008.
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Old 2nd Sep 2009, 20:50
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There is meetings at Luton at the same time tomorrow with all the Luton crew
something is defo going on...
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Old 2nd Sep 2009, 20:51
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easyJet will be greatly missed if they decide its time to pack up, though there is plenty of other airlines who fly the routes and with Jet2 arriving, would be a perfect opportunity for them
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Old 2nd Sep 2009, 20:57
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If something significant is going to happen, it is likely to be announced to the stock exchange before most staff are told (yes, I know this seems unfair, but it's part of the rules relating to being listed on a stock exchange).

You may wish to pay a visit to Finance - Stock Prices - News - London Stock Exchange - the most common time for announcments to be released is around 7 am. The code for Easyjet is EZJ
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Old 2nd Sep 2009, 20:57
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Hello oli, how are you firstly.

Firstbag, if you read my post from earlier tonight, you will see that i state quite clearly, many a rumour !!!!!!!
Tmrw there is meetings at east midlands and luton, something is happening BIG time.

like you all say our routes are all covered except for a couple, bad times i feel.


maria
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Old 2nd Sep 2009, 21:06
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Keep us updated if you hear anything from the inside, im sure we will find out either from LSE or the press first though.

Has this got anything to do with the 'dispute' over the Luton Airport landing fees? What about LTN services being moved to EMA??
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