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FlyBe - 6

Old 1st Apr 2014, 07:42
  #3821 (permalink)  
 
Join Date: Aug 2013
Location: London
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It does indeed seem a strange strategy. Having a foothold in London is obviously key to the airline going forward so why leave LGW & to a lesser extent LTN with nothing lined up to replace it immediately?

A LCY operation, if true, represents a significant shift towards business travellers & presumably higher fares that often accompany LCY flights in comparison to other London airports.

Also, using LCY & SEN seems a slightly strange combination. Will a combination of both offer passengers something akin to what they were used to at LGW?

As EI-BUD rightly points out, by the time these new flights begin, regular passengers will have found alternatives, be that BA, easyJet etc so why go back to FlyBe? All in all, FlyBe's London strategy does on the face of it seem to be quite muddled.
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Old 1st Apr 2014, 08:13
  #3822 (permalink)  
 
Join Date: Oct 2004
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It does indeed seem a strange strategy. Having a foothold in London is obviously key to the airline going forward so why leave LGW & to a lesser extent LTN with nothing lined up to replace it immediately?
Does the world begin and end with London????

Surely the new strategy of concentrating on major regional airports, with lower costs and because of less competition, better yields, is preferable to going head to head with all the majors in the London market.

Jet2 seem to be doing very well out of avoiding London!
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Old 1st Apr 2014, 08:43
  #3823 (permalink)  
 
Join Date: Jun 2011
Location: Essex
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True Jet2 are, but they have been looking at entering the London market within the last year or so.


I wish Flybe the best of luck, but have to agree that serving SEN, STN and LCY seems an odd choice.
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Old 1st Apr 2014, 09:16
  #3824 (permalink)  
 
Join Date: Feb 2004
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I wish Flybe the best of luck, but have to agree that serving SEN, STN and LCY seems an odd choice.
Get your head around franchising.

The Stansted-Dundee is Loganair in Flybe Colours and grant supported at the Scottish end.
With the exception of Newquay the Southend operations are going to be Stobart Air (Aer Arann)operated in Flybe colours

Both Loganair and Stobart are paying Flybe for use of their brand and marketing however the route choices and commercial risk remain with the them and not Flybe.

Tis proposal to return to City is a Flybe commercial venture and has nothing to do do with these other franchised operations saving the possibility that in event of a PSO award on the Newquay route this will be transferred at the end of summer season from Gatwick.
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Old 1st Apr 2014, 09:53
  #3825 (permalink)  
 
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I do understand that some of the routes are franchises and I get your point. I just think LCY is a strange choice for an airline needing to save money (avoiding the debate about how money they have saved from cutting their other routes and ignoring the possibility of lower introductory landing fees offered by LCY). To then open a NQY route from SEN while planning a LCY-NQY route with similar catchment areas just seems odd. I guess we'll just see what happens...
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Old 1st Apr 2014, 09:57
  #3826 (permalink)  
 
Join Date: Oct 2003
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Is the decision muddled? Possibly, but it depends on the angle from which youíre looking at it. Youíre looking at two different decisions by two different sets of people leading the business and therefore such change is inevitable.

The decision to exit LGW was taken by the previous management team on the back of significant losses. We donít know if the new management team would have taken the same decision, but the cash generated by the sale will certainly have helped to put Flybe on a more sound financial footing.

Flybe have always carried a high proportion of business travellers and I guess itís possible that with Cityjet struggling to compete against BA at LCY, and having now been sold to new owners who will not enjoy future bailouts from Air France, perhaps Flybe believe there is opportunity here.

However, with the exception of the information from ACL suggesting an application for slots, there is still zero confirmation from either Flybe or LCY that operations will be launched, let alone a list of destinations they might serve. With no confirmation, Iíd suggest that itís perhaps a little early to start deciding if this is a good or a bad moveÖ.. if indeed it is a move at all.
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Old 1st Apr 2014, 10:25
  #3827 (permalink)  
 
Join Date: Mar 2002
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Originally Posted by tws123
To then open a NQY route from SEN while planning a LCY-NQY route with similar catchment areas just seems odd. I guess we'll just see what happens...
SEN-NQY is seasonal and not even daily. LCY (if confirmed) would be at least daily (or whatever the PSO specifies).

When WOW tried LCY-NQY it was at the height of the over-capacity bloodbath when two LGW-NQY operators were engaged in a fare war and there were between six and eight daily LGW-NQY flights. A publicly-guaranteed monopoly would make LCY more feasible now.
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Old 1st Apr 2014, 10:37
  #3828 (permalink)  
 
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Well of course businesses want to save money, the difference is that other more successful businesses have large profits to play around with, whereas Flybe do not.


All I'm trying to say is that I'm a bit concerned that LCY is a bad choice for an airline that has just undergone a major job and route restructuring in an attempt to balance the books (that's not to say that they couldn't go there in the future).
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Old 1st Apr 2014, 11:30
  #3829 (permalink)  
 
Join Date: Feb 2002
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Here's G-JECY after rollout at EMA this morning (my picture):

Bombardier Dash 8-402Q - Large Preview - AirTeamImages.com
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Old 1st Apr 2014, 11:34
  #3830 (permalink)  
 
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Nice shot, certainly bright!
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Old 1st Apr 2014, 11:40
  #3831 (permalink)  
 
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"Faster than road or rail"

That's got to be an April Fool! Is that genuinely going to be painted on all the aircraft?
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Old 1st Apr 2014, 11:47
  #3832 (permalink)  
 
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It's South West Trains, right off the bat that's all anyone in the whole region will see!
A publicly-guaranteed monopoly would make LCY more feasible now.
Are you sure about the monopoly? So if another firm in better shape comes along and wants to compete, they'd be denied?
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Old 1st Apr 2014, 11:52
  #3833 (permalink)  
 
Join Date: Sep 2007
Location: Isle of Man
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So do we know yet, if this is to be a new standard scheme, or a 'one-off' to promote the relaunched product?

And, what is the relevance of 'Spirit of Liberum' - I would have though the average FlyBe passenger would relate more closely to 'Kevin Keegan' or 'Mary Peters' !
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Old 1st Apr 2014, 11:59
  #3834 (permalink)  
 
Join Date: Nov 1999
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Originally Posted by tws123 View Post
All I'm trying to say is that I'm a bit concerned that LCY is a bad choice for an airline that has just undergone a major job and route restructuring in an attempt to balance the books (that's not to say that they couldn't go there in the future).
I think you may be comparing two different things. Yes, LCY is very expensive, but the airlines who serve LCY do so not because they don't pay attention to their costs but because they can get a much higher yield from LCY than from any other available London airport.

If flybe reckon that they can attract enough business travellers to LCY to compensate for the higher airport charges, that's what's needed.
As various airline gurus have pointed out over the years, it's not just about low costs, it's about having costs sustainably below your revenues. High LCY costs don't automatically mean flyBe would lose money there.

If all the rest of the flybe operation has had costs stripped out, it will be very competitive compared to other LCY players.
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Old 1st Apr 2014, 12:10
  #3835 (permalink)  
 
Join Date: Oct 2007
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Don't get confused by the "Faster than Road or Rail" slogan. Anyone with half a pulse can see that it is supposed to mean it's faster to travel to the airport, check in, wait to board, board, taxi out, take off, land, taxi in, disembark, collect luggage if applicable and then be on your merry way. In no way does it mean a point to point race with a "ready, steady, go" start line and a white tape and cup for the winner, but you know what? You always get those who are prepared to pick holes in everything.

Tonyq, we are led to believe it's just the one for now with the others to be painted with the yellow & red go faster stripes on the fuselage, but I could be completely and utterly wrong.
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Old 1st Apr 2014, 12:34
  #3836 (permalink)  
 
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Flybe's official twitter page has confirmed all the aircraft will be painted like the one today!
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Old 1st Apr 2014, 12:39
  #3837 (permalink)  
 
Join Date: Oct 2007
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Perfect, thanks Nick. I don't follow them on twitter.
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Old 1st Apr 2014, 12:46
  #3838 (permalink)  
 
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No problem seems a bit of confusion but soon they will all be unmissable in that purple
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Old 1st Apr 2014, 12:50
  #3839 (permalink)  
 
Join Date: Mar 2002
Location: EDI, LCY
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Skipness1E sorry, was unclear - I meant a monopoly that is also PSO-supported (thus two reasons to succeed) not that a PSO would guarantee a monopoly.
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Old 1st Apr 2014, 13:16
  #3840 (permalink)  
 
Join Date: Jan 2008
Location: UK
Posts: 68
On the website in the flight destination text for London it lists Gatwick, Luton and Southend. However route maps and timetable has Gatwick, Stansted and Southend.

Do they still have thoughts on Luton or is it just an error ?
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